The video service, which is created to rival offerings from Netflix Inc. and Amazon.com Inc., will couple Apple-developed or funded TV shows and movies with the ability to subscribe to content from providers like Starz, Bloomberg News reported last month.
Despite the fact that Apple has been working on its original content for nearly two years, sources indicate that most of the company's movies and TV shows are "still in development", suggesting that little, if any, of Apple's original content is going to be show up at launch time. The invite includes a video that shows the Apple logo below the spotlight with a caption "Its show time".
Apple is also in discussions with HBO, part of AT&T Inc-owned WarnerMedia, to become part of the service and it could yet make it in time for the launch, according to a person familiar with the matter. The process has worked out well for Apple Music.More news: Hollywood stars among dozens charged over college entrance scam
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As with the company's prior negotiations when it released Apple Music, it's also likely that the company has signed at least a couple of deals.
This subscription is reported to look like the layout of Netflix but will be for newspapers and magazines making it convenient to use. Apple is focusing more on its Services business with this event so it is unlikely that we will see the company make any hardware announcements on stage. A leaker with an accurate track record is now out with a new claim about Apple's product roadmap, saying the company will also unveil a third iPad version this year that would be an entirely new addition to the lineup.