Zuckerberg unscathed by congressional grilling

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The Cambridge Analytica issue was the reason Zuckerberg was on Capitol Hill, answering questions about how that company - which has counted U.S. President Donald Trump's election campaign among its clients - got hold of data about Facebook users. (FB) continue to climb this week as its founder and Chief Executive Officer (CEO) has been seen as winning in his Congressional hearings following the Cambridge Analytica scandal.

After allegations that British data firm Cambridge Analytica inappropriately harvested Facebook user data for targeted political advertising, the senatorial questioning focused on concerns about data privacy, control, and regulation, highlighting how the advertising business model disincentives privacy protection.

In his testimony, Zuckerberg also stated that Facebook does not see the messages of acquired company WhatsApp, India's most popular messaging platform.

In a post which asks "Does it cost money to use Facebook?". Even if you don't click the like or share button.

"We have communicated directly with Diamond and Silk about this issue".

"We are two women of color, how are we unsafe?"

"I think we may be updating it a little bit".

"It's not enough to just connect people". But then there were big questions about what Facebook knows about people who did not sign up for Facebook in the first place.

"This is a point in history where we really need to fix these things", McGinn said. Because that's it, chances are Facebook has more they're not sharing.

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New Jersey Rep. Frank Pallone, the top Democrat on the panel and a 30-year veteran of the House, said at the beginning of the hearing that he plans to work on legislation but is pessimistic that Congress will pass anything.

Zuckerberg denies the site's censorship is politically motivated, but he won't explain why more conservative news outlets are seeing huge drops in Facebook readership than their liberal competitors.

Johnson asked Zuckerberg if employees were ever fired for making the wrong decision to pull an ad, and if so what happened to the employee who rejected Franciscan University's ad. Zuckerberg said he was not familiar with the specific incident, and he would find out and let Johnson know. He also said Facebook does not collect information from users' verbal conversations through mobile devices' microphones.

The company has always denied these allegations.

Mark Zuckerberg's former personal pollster, Tavis McGinn, thinks Facebook is having a negative impact on society.

Facebook tracks "certain information for ads and security".

Yes there's Myspace, but keep in mind, Myspace existed before FB, and offered a few things FB still doesn't, like customizing your own page with different designs and adding music. It's also risky because people don't know how they have been profiled-or whether their profile is biased, wrong, or otherwise unfair.

"There is absolutely no directive to put a bias into anything we do", Zuckerberg said in response to a question by Rep. Steve Scalise, R-Louisiana, about whether Facebook's algorithms have bias built in.

Near the end of the session, Debbie Dingell, a Democrat from MI criticised Zuckerberg's lack of knowledge of his own company. If individuals truly want to protect themselves from data mining, they need to start with their own profiles and restrict the amount of personal info they broadcast to the public by checking their privacy settings - yes, they've likely changed since the last time you looked.

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