TCL announces the first soundbar with Roku's voice assistant

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As expected, TCL has unveiled a bunch of new Roku-based products at CES 2018, not the least of which is the new TCL Roku Smart Soundbar that Roku recently teased in its own announcement.

"In 2018, TCL is excited to build on its award-winning TCL Roku TVs with Dolby Vision HDR with two new lines - the 5-Series and 6-Series - to deliver outstanding performance at an incredible value". The Roku allows one to control the Smart TV via voice commands of Hey Roku.

Apart from these TVs, TCL at CES 2018 also announced a new smart soundbar, called the TCL Alto Smart Soundbar, featuring the Roku voice assistant.

The brand has switched to a matte metal design, and aside from the 55-inch model, there's also a 65-inch model now. The 6-Series models offer feature HDR Pro Gamma Control and the iPQ Engine, the ability to control zone contrast for better light-to-dark areas, and optimized DCI-P3 color space coverage.

The 6-Series will ship in spring 2018 in both 55- and 65-inch sizes. "These TVs likewise feature the iPQ Engine, but also bring with them 240 Natural Motion Technology, assuming you get the 55" or 65" models.

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The 6-Series also features Wide Color with NBP Photon technology for even more realistic colors and performance closer to the limits of human vision.

"The P6 will come in 43", 50", 55" and 65" models topping out at $2,699 AUD for the 65" model, releasing in April 2018. "We're working smarter throughout the company and with our partners to make sure people understand that there's a whole new level of home entertainment out there within reach", said Chris Larson, Senior Vice President, TCL North America. For example, the TCL Roku Smart Soundbar will be able to turn on a TCL Roku TV when asked to launch video content or stream audio even when the TV is turned off. Consumers will be able to use their voice to play, pause and resume music and audio without picking up a remote control or pushing a button.

In just four years since the partnership started, TCL and Roku have made great strides to provide industry-leading smart TVs to consumers.

Journalists who walked out shaking their heads after a woeful Hisense CES press conference which kicked off with a speech in Chinese, were an hour later praising arch rival TCL who are now expanding into audio products with the Alto family.

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