Google once again blocks YouTube from the Amazon Echo Show

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Fire TV owners, I hope you don't enjoy watching much YouTube, because the app is about to disappear from your device. This means that, come January, stupid TV feuds will exclude Amazon devices from piping in Google TV and vice versa. "We hope to be able to reach an agreement and resolve these issues soon".

Amazon said it hoped to resolve the issue, and noted that Echo Show users can still access YouTube video through the internet, just not through the YouTube app.

However, even that version has now been pulled from the Echo Show by YouTube - and even more damaging is Google's decision to remove a similarly web-optimized version of YouTube from Amazon's TV streaming device, the Fire TV, as well.

A Google spokesperson said: "We've been trying to reach agreement with Amazon to give consumers access to each other's products and services". That's a vague way of saying that Google is over Amazon not allowing them to sell Chromecast and Google Home through Amazon and so they are blocking YouTube in retaliation.

Google and Amazon are in the middle of a very public fight where neither is the victor, but consumers are the real losers.

Google Starts Blocking YouTube on Fire TV, Echo Show
Google deals blow to Amazon customers, pulls YouTube from Fire and Echo devices

Amazon seems to refrain from selling Google products that compete directly with its own, such as Amazon Echo range (which compete with Google Home) and Fire TV (which compete with Google's Chromecast). Google needs the world's largest eCommerce platform to sell its products, and the absence of the world's most popular streaming site is not going to make Amazon video products the most attractive on the market.

KitGuru Says: This isn't the first time that two or more companies have very publicly disputed the other, with customers essentially losing out, and unfortunately it isn't likely to be the last either.

YouTube blocked the Echo Show's work-around effective December 5.

In response, Amazon said Google had set a "disappointing precedent".

Shortly after the Wednesday open, Amazon shares were 0.23% lower at $1,139.00, while the Google stock was barely changed at $1,020.00.

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